FRACTIONAL CMO: HEALTH, WELLNESS AND FITNESS TECH
Your marketing should be working as hard as you are.
I help health and fitness tech companies build the marketing function they need to scale — without the cost or commitment of a full-time hire.
WHY IT WORKS
You don't need more tactics. You need the right leader.
Most growing health and fitness companies hit the same wall: the marketing that got you here isn't built to get you there. You need someone who has done this before — at companies like yours, at the stage you're at, with the same pressure to perform.
I've spent 20 years building marketing functions for SaaS and consumer brands in health, wellness and fitness tech. I've been the first marketer, jumped in after messy acquisitions, or led teams at the global enterprise level. I know what it takes to build from scratch, grow a team, and create the systems that let marketing actually drive revenue.
I work with you the way a full-time CMO would — just without the full-time price tag.
Brands I’ve Helped
Is this You?
I work best with companies that are ready to grow.
My clients are typically health, wellness, or fitness tech companies that have found product-market fit and are ready to scale — but don't yet have the senior marketing leadership to make it happen. They're past the scrappy early days and need someone who can build a real function: the right strategy, the right channels, the right team.
If you're a founder who's been doing marketing yourself, or a leadership team with a junior marketer and no senior direction, we should talk.
Let's talk about where your marketing should be going.
The first call is free. You'll walk away with a clear read on where your biggest opportunities are — whether we work together or not.